OUR HERITAGE
In creating a vehicle that inspired total confidence whatever the terrain, we ushered in a new generation of adventurers.
OUR CRAFT
Go behind the scenes to see our accomplished craftsmen - both technological and traditional - delight in detail and bring the Land Rover to life.
OUR ADVENTURES
Our record-breaking expeditions demonstrate that if you're driving into the unknown, only a Land Rover will do.
OUR FUTURE
Journeys into undiscovered territory are always exciting, and the future is no different. We see innovation as our way of mapping the terrain of tomorrow.
Reasons why people buy Land Rovers
Practicality - There's no denying, Land Rovers are tools on wheels. Interiors are made of rugged, hard-wearing materials and can be hosed down. Fabrics and carpets resist mud and moisture well. The rear load space is perfect for carrying anything from a concrete mixer, to a 50 gallon drum, several dogs, boxes of tools, the queen or a combination of the above.
3 different wheelbase lengths
And Land Rover even have their own "Special Vehicles Department" offering additional, specialized outfitting's. There's no other company out there that can offer this kind of variety and that's why you don't see many Nissan Navara snow ploughs or Hilux based cherry pickers.
Out of the box Off-road Abilities
Land Rover's history is off-road. Farmers love Land Rovers for their go anywhere capability. Mud, wet grass and rutted farm tracks prove trivial. Snowy roads, even under thick drifts of snow are completely passable, crucial if you live in a secluded village with limited access. These vehicles are designed for trips across a beach, into the sea, through fords and across side slopes that would topple a lesser vehicle.
Cool Factor
One big reason people buy Landy's now is the cool factor. Companies like Twisted Performance have made tuned defenders desirable. Purchases by premiership footballers and celebrities increase exposure, resulting in copy cat buyers. It's become trendy to have a sporty Defender and with appearances on every TV show ever shown, the Defender, despite all it's downfalls, is seen as a chique & hip vehicle. On a recent trip to Paris, I was surprised to find a lot of Defenders. Mostly all special editions...
Lack of Depreciation
There's very few sound investments in this world. But buying a Land Rover is somewhat sensible, as demand is constant and high while depreciation is comparatively low.
Community
Very few vehicles have as a big and as dedicated a following as the Land Rover. With a very enthusiastic set of owners, it's easy to always find help, advice and general Land Rover chat. There are lots of forums and facebook groups dedicated to all things Green Oval.
Try it for yourself and schedule at test drive at Land Rover of Naperville in Naperville, IL today.
