WHAT IS THE DIFFERENCE BETWEEN A LAND ROVER AND A RANGE ROVER?

land rover models

If you’re shopping for a new luxury midsized SUV, nothings more synonymous than Land Rover and Range Rover. But what’s the difference between the two?

Simply put, Land Rover is the brand name of the vehicle and Range Rovers are luxury SUV models built under the Land Rover brand. There are six Land Rover models each with their own unique performance and luxury features. To get a better understanding of the difference between each land rover and range rover models, we’re taking a look at the two to help Chicagoland drivers better understand the distinction.

Rover History

It all starts with the brand named Rover, which sold high-end luxury vehicles. In the 1940s, after WWII, they saw sales drop. Rover decided to make a more utilitarian vehicle with a focus on agriculture called the Series 1 Land Rover. Land Rover proved to be a successful enterprise, so the company kept it, and it reshaped the direction of the brand.

Rover realized they also needed a more city-focused car, since a vehicle meant for agriculture didn’t appeal to everyone. In 1970, the Range Rover made its debut. The 1960s saw a trend of “leisure SUVs”, which helped make the Range Rover a success.

Land Rover and Range Rover Today

Since the inception of the Series 1 Land Rover, Land Rover models have continued to be in production, but their utilitarian nature is now focused more toward luxury and off-road driving. Today, the performance SUV lineup includes the Range Rover Evoque, the Range Rover Sport, and the Range Rover Velar. Each model carrying on the legacy of the original Land Rover.

The Range Rover name extends through four models:

  • Land Rover Range Rover - The original Range Rover model, this SUV offers advancement in power and off-roading abilities.
  • Land Rover Range Rover Sport - The difference between this model and the classic Range Rover is that the Sport model’s Supercharge V8 engine provides outstanding performance on Naperville roads and beyond.
  • Land Rover Range Rover Evoque - No matter whether you choose the crossover or unique convertible configuration, this model provides a luxurious design, advanced features, and off-road capabilities at a more affordable price.
  • Land Rover Range Rover Velar - The Velar sports all of the tech features that Land Rovers are praised for, however, if you’re looking for a more compact version of the beloved Land Rover Range Rover, the Velar is the model for you.

While the Range Rover is the most popular and known model, there are two models that don’t fall under the Range Rover spectrum. These include:

  • Land Rover Discovery - The Discovery is a dynamic SUV built for on-road and off-road capabilities.With third row seating and a ton of safety features, the Discovery is equipped to take you anywhere, whether you’re heading out on errands or heading off-road.
  • Land Rover Discovery Sport - Smaller than the full-sized Discovery, the award-winning compact Sport model is better suited for adventure. The Sport comes with a turbocharged engine, AWD, terrain response, and towing capabilities.

Explore the Land Rover and Range Rover Vehicles in Person

Now that you know that Land Rover is the brand filled with vehicles like the Discovery and Range Rover, let us show you what the difference feels like. It’s time to visit Land Rover of Naperville, not far from Schaumburg, to explore both inventories and see which vehicle works best for your needs.