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Jaguar Land Rover Previews the 2012 New York International Auto Show

Friday, March 30, 2012

Source: Interactive Land Rover

Jagaur Land Rover Previews The 2012 New York International Auto Show

Jaguar Land Rover rolls into New York City next week looking to make a big splash in one of the world’s biggest markets, writes Stuart Schorr, Vice President of Communications and Public Affairs, Jaguar Land Rover North America.

A strong and strengthening product line-up and a balanced global sales footprint are driving JLR's growth and financial performance. On a global basis, JLR is delivering financially – third quarter earnings for 2011/12 fiscal year were £559 million profit before tax. 2010/11 full fiscal year earnings exceeded £1 billion (£1,043m profit after tax).

Locally, Jaguar and Land Rover sales continue to be strong. JLRNA sales in the United States were up 11 percent at the end of 2010, and through February, sales in the U.S. were up another 31 percent. These strong sales have kept the United States as the largest market after the U.K. for both Jaguar and Land Rover brands.

In New York, Land Rover is celebrating its 25th year of selling vehicles in the United States. The year was 1987 when Range Rover North America’s dealers retailed their first vehicles. In those 25 years, U.S. drivers have become the largest consumers of Range Rover vehicles from Land Rover. Not to mention that New York City is the single largest consumer market as well. Over four days in New York leading up to press day, we will celebrate this milestone with an unprecedented Land Rover off-road "urban jungle" adventure in Chelsea.

At the New York International Auto Show, Land Rover will show a number of interesting products including its two newest concept vehicles, the Range Rover Evoque convertible concept and the DC100 expedition concept. Land Rover will also proudly show-off its newly restored 1987 Range Rover.

To read the full article, click here.

Explore the Range Rover, Range Rover Evoque and other Land Rover models at this Chicago Land Rover dealer. To learn more click here to contact us today or call 888-245-5715.

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